Week 6: Lighting and Production

This week we’re digging more into Adobe’s video editing software, Premiere Pro. You’ll be focusing more on the video production elements this time around. You will be recording yourself narrating again for Project 4, as well. When exploring the consumables for this week, pay special attention to the production of the videos, and especially how the composition informs the content and how the content informs the composition!

Learning Objectives

  • Practice the process of organizing, writing, and communicating a story.
  • Explore the process of making digital stories.
  • Explore video recording improvement tips
  • Distinguish between aspect ratio and resolution
  • Analyze the compilation of various media format and actions for boosting presentation design results
  • Practice compiling multiple media with a video editor for communicating information

Consumables

Each week there will be a number of items for you to consume, be it reading, watching, listening, or a combination thereof. Note that some of these are local pages and some are links outside the site!

  • Read: Part IV, Credible, in your TED Talk book.
  • Watch: Brilliant Public Speaking
    • “The fear of public speaking is said to be even stronger than the fear of death. The good news is that public speaking is something that a person can learn—and excel at. This video features top speakers and public speaking coaches who share their superb advice on how to speak confidently in any situation. Topics include choosing your subject, preparation, rehearsal, dealing with nervousness, dress codes, keeping the audience’s interest, timing, delivery style, building rapport, coping with mistakes, PowerPoint, and more. This is the definitive step-by-step guide to an inspired presentation! (65 minutes)”
  • Watch: David S. Rose’s “How to Pitch” TED Talk
    • “Thinking startup? David S. Rose’s rapid-fire TED U talk on pitching to a venture capitalist (VC) tells you the 10 things you need to know about yourself — and prove to a VC — before you fire up your slideshow.”
  • Watch: JJ Abrams' “The Mystery Box” TED Talk
    • “J.J. Abrams traces his love for the unseen mystery –- a passion that’s evident in his films and TV shows, including Lost, Star Trek and the upcoming Star Wars VII — back to its magical beginnings.”
  • Watch: Native Voices
    • “his video focuses on three Native American writers from the Southwest: Luci Tapahonso (Navajo), Simon J. Ortiz (Acoma Pueblo), and Leslie Marmon Silko (Laguna Pueblo). The writers are part of a new native voice combining contemporary American Indian experience with ancient connection to the land, culture, and storytelling. (28 minutes)”
  • Watch: Aspect Ratios As Fast As Possible
    • “4:3, 16:9, 21:9…where did common aspect ratios come from, and what the heck is ‘anamorphic widescreen,’ anyway?”
  • Watch: Aspect Ratio: What Should You Choose
    • “Directors have tons of aspect ratios to choose from. Which should they pick? Let’s look at the thematic effect each different aspect ratio can have on the viewer.”
  • Watch: Resolution - Not Just A Number As Fast As Possible
    • “Resolution in games, movies, and photos - what is it? What does it do? Those are questions that I’d love to…. resolve… for you!”
  • Watch all of the following:

Adobe Training

(These are the same for Week 5 but you’re still using the same software, so I’m leaving it here for ease of access.) These will make or break your ability to complete assignments going forward! These are also just the beginning; a foundational skill set, more or less. I encourage you to always jump on YouTube (just as an example) to search for specific instructions for the particular thing you want to accomplish. One of the beneficial aspects of the Adobe software’s design is the multiple methods of accomplishing the same thing, so often times it’s a matter of finding the method that works best with your workflow/nature.

Assignments

Your assignments for this week are as follows:

  1. Project 4
  2. Quiz 3
This course is adapted from ETCV 301: Interpreting and Presenting Digitally, developed for the University of Arizona by Dr. Stephen Arnold.